Common business practices have been collectively, yet slowly, moving toward a people-first strategy, because we know it is necessary in order to achieve our desired business outcomes. It seems we're in a forever search for the magic formula. We spend millions of dollars each year to implement a people-first culture to fuel growth. Then, why are we still struggling to create the ideal company culture, keep employees engaged and help teams become massively creative? Because we are trying to implement this strategy in an outdated system.
Welcome to the concept of Unitive Business. This model represents a different kind of system for transforming organizational culture that is grounded on principles that emphasize community strength, self-empowerment, consensual participation, inclusiveness and values based on trust, honesty, insight, connection and achieving mutually beneficial outcomes.
Understanding the reason why it's necessary to move in a new direction is crucial.
Simply, we have a growing workforce who have a different set of expectations than most company cultures, based on values, trust and transparency. Within this group, 60 percent would rather be entrepreneurs. This is not due to laziness or entitlement or because they are naïve. They aren’t interested in wasting their time doing things they aren’t passionate about and are becoming less interested in indentured servitude; a byproduct of astronomical student loan debt. They want to earn a living and to be debt free and productive. They want choices, and they want to be seen, heard and understood. They will lead the future in this spirit.
As a result, the talent war is growing and companies are not only competing with other companies, but now also individuals who are driven by the desire to create life on their own terms and will gladly leave an organization of their values don't align.
We have the resources at our fingertips to create whatever we want to create, whether it's an unconventional lifestyle or a thriving one-person business. The number of freelancers have been growing for decades and this trend will continue. This means the corporate system is becoming increasingly irrelevant in the way it collectively operates today.
We can do it differently, and soon we will have no other choice. Since this is an article, and not a whitepaper or an e-book, I will list the principles here, and if they peak your interest, you can contact me to learn more.
Here are the 7 components of the Unitive Business Model:
1. From Rules to Values
2. From Hierarchy to Inclusion
3. From Perception to Insight
4. From Enforcement to Mutually Beneficial Action
5. From Distortion to Transparency
6. Episode to Epicenter
7. From Adversarial to Synergystic
Before you can implement these components, you must forget everything you know about how our current corporate system functions. These principles are designed to move away from separation and competition and move toward creating a new mind shift toward collaboration, unity and oneness. Through these principles, we will witness enhanced productivity and engagement, reduced turnover and businesses that will reach new heights in co-creativity and creative outcomes.
Learning how to implement these principles will not only support the needs of the new workforce but also enhance connection and serve as the foundation to devise strategies for mutually-beneficial action.
Sara Daves is a Unitive Business consultant and purpose coach. She facilitates workshops on Unitive Business, teaches conflict management and negotiation strategies and also holds workshops for women who want to clarify their life purpose, step into their authenticity and thrive. She is a former communications executive and holds an advanced degree in Organizational Psychology.
For more information, email Sara Daves at firstname.lastname@example.org.